Fitzrovia, London
The Fitzrovia Apartments I
From £385/night Get the direct rate
Why no live price? Residences often run specials they don't put on their own websites, and most will negotiate: a sharper rate, breakfast included, early check-in or late check-out. Some will also help with theatre tickets or restaurant bookings. A fixed online price can't show any of that, so ask and the residence replies to you directly with what it can do.
| Area | Fitzrovia |
|---|---|
| Address | Great Portland St, London W1W 7NL, UK |
| Rates | From £385/night |
| Apartment types | 1 bed, 2 bed, 3 bed |
| Nearest stations | Oxford Circus (5 min walk), Goodge Street (9 min walk), Great Portland Street (10 min walk) |
Luxury Sustainable Serviced Apartments in Fitzrovia offering a refined blend of contemporary design, space, and hotel-style convenience in central London.
Positioned in the heart of Fitzrovia, these Luxury Serviced Apartments in Fitzrovia offer a refined base for both short-stay visits and extended stays in central London. This distinctive neighbourhood blends a village-like atmosphere with immediate access to the West End, Oxford Circus and Regent’s Park, placing restaurants, culture and transport within easy reach.
Designed for flexibility, these Fitzrovia serviced apartments combine the privacy of a residence with the convenience of a hotel. Whether visiting for business, relocation or leisure, guests can move seamlessly between work, relaxation and exploration, with everything from cafés and boutiques to theatres and green spaces just moments away.
1 Bedroom Apartment
2 Bedroom Apartment
3 Bedroom Apartment
The apartments are thoughtfully designed to deliver space, comfort and functionality, with open-plan living areas, fully equipped kitchens and dedicated dining space. High-quality natural materials, including oak flooring and stone finishes, create a clean, contemporary feel, while features such as fibre-optic WiFi, smart entertainment systems and premium appliances support both corporate housing and longer-term living.
A strong focus on wellbeing and sustainability sets these residences apart, with fresh-air ventilation systems, chemical-free cleaning, and carefully selected materials contributing to a healthier indoor environment.
Ideal for business travellers, executive assistants arranging stays, and those relocating to London, these apartments offer a considered alternative to traditional hotels—providing the space to live, work and unwind in one of the capital’s most connected neighbourhoods.
Features & amenities
The Fitzrovia Apartments I include:
- 24 Hour Guest Support
- 4K Smart TV
- Comfort Cooling
- Elevator
- Essentials
- Fibre optic internet
- High quality furniture
- Pets Allowed
- washer/dryer
- Weekly cleaning
Location: Fitzrovia
The Fitzrovia Apartments I sits in Fitzrovia, Great Portland St, London W1W 7NL, UK. The nearest stations are Oxford Circus (5 min walk), Goodge Street (9 min walk), Great Portland Street (10 min walk). Within easy reach: Charlotte Street restaurants, the British Museum, Oxford Street.
Open location in Google Maps →
Nearest stations
Calculated Straight-line distance from the postcode centroid of W1W 7NL to NaPTAN station access points; walking time estimated at 80 m/min with a 1.25 route factor.
| Station | Type | Distance | Estimate |
|---|---|---|---|
| Oxford Circus | Underground | 328 m | ~5 min walk |
| Goodge Street | Underground | 570 m | ~9 min walk |
| Great Portland Street | Underground | 658 m | ~10 min walk |
Eating out nearby
141+ restaurants, cafés and bars within 400 m, 94 of them rated 5 (“very good”) for food hygiene.
Official fact Food Standards Agency food hygiene ratings. Food hygiene data checked 23 September 2026. Ratings measure hygiene, not food quality.
| Closest | Hygiene rating | Inspected | Distance |
|---|---|---|---|
| The Great Thai | 5 | 2026-06-22 | 10 m |
| Engine Cafe | 5 | 2025-03-31 | 41 m |
| Archetype Coffee | 5 | 2026-02-14 | 62 m |
| The George | 5 | 2025-10-29 | 64 m |
| Riding House Cafe | 5 | 2025-05-13 | 75 m |
| Pahli Hill Bandra Bhai | 5 | 2025-10-24 | 76 m |
Tube and rail lines nearby
| Station | Lines | Distance |
|---|---|---|
| Oxford Circus | Bakerloo, Central, Victoria | 327 m |
| Goodge Street | Northern | 570 m |
| Great Portland Street | Circle, Hammersmith & City, Metropolitan | 658 m |
| Regent's Park | Bakerloo | 666 m |
Official fact Transport for London StopPoint data (Powered by TfL Open Data); straight-line distance from the postcode centroid.
Santander Cycles
12 docking stations within 500 m; the nearest is Foley Street, Fitzrovia, 138 m away.
Official fact TfL BikePoint data (Powered by TfL Open Data).
Heritage and setting
This address lies inside the East Marylebone conservation area. There are 58 listed buildings within 250 m, including 3 Grade I.
- 78 And 80, Great Portland Street W1 (Grade II), 28 m
- George Public House (Grade II), 59 m
- 1 And 3, Riding House Street W1 (Grade II), 68 m
Official fact Planning Data (planning.data.gov.uk): conservation areas and listed buildings (Historic England). Point-in-polygon test on the postcode centroid.
Parks and museums nearby
- Parks: Pearson Square (247 m), Cavendish Square (300 m), The Poets' Park (472 m)
- Museums: The Cartoon Museum (219 m), Anaesthesia Heritage Centre (278 m), Twist Museum (329 m)
Calculated Straight-line distances. Map data © OpenStreetMap contributors, available under the Open Database Licence (ODbL).
Theatres nearby
5 theatres and concert halls within 800 m.
| Venue | Distance | Performances listed |
|---|---|---|
| London Palladium | 415 m | — |
| Wigmore Hall | 486 m | — |
| RADA Studios | 688 m | — |
| Soho Theatre | 739 m | 1,289 upcoming |
| The New Diorama Theatre | 759 m | — |
Calculated Venues tagged as theatres or concert halls in OpenStreetMap (© OpenStreetMap contributors, ODbL); performance counts from venue box-office listings where we track the venue, 23 September 2026.
The neighbourhood in numbers
This residence falls in the Fitzrovia West & Soho neighbourhood (Westminster).
| Residents | 7,879 |
|---|---|
| Households | 4,257 |
| Density | 6,096 people per km² |
| Homes that are flats | 80% |
| Households renting privately | 52% |
| Households without a car | 78% |
Official fact ONS Census 2021, middle layer super output area E02000972.
Local property market
Homes sold in the W1W postcode district in 2023: 31 sales, median £830,000 (middle half £561,000–£1,746,880). In 2019 the median was £1,257,000.
Calculated From HM Land Registry Price Paid Data; district medians are not valuations of this building.
